Branka takes lovely images of children and families. She was looking to achieve an "arty" effect that was representative of a few different contemporary photographers. She had sent out her image to a "processing service" that gave her an XMP that was very close to one. What was lacking was the understanding -
Branka needed to know HOW to get this look for herself and to be able to adjust and effect to each image and shoot as needed.
In a series of steps, Branka was sent MOVIE TUTORIALS along with LAYERED FILES to review.
The key here was creating a workflow for Branka to get the image look she wanted without many layers or Photoshop steps. She was clear that she is a photographer and does not want to be a retoucher. With these moves Branka can now navigate tonal , color changes and add effects like depth blur and texture easily MOSTLY all through a camera raw XMP which she then can attach to ANY of her images and adjust at will
This next set was how to target a look, but control TONE so that the important elements read. Here you can see the XMP version sent by the processing studio which the 3/4 tones are very blocked up - making the goat very hard to see. While the "look" matches what Branka was going for - it clearly did not work for what she needed. Our method showed her how to adjust in Camera Raw so she could have it EXACTLY as she needed. There is no longer a need for Branka to outsource to an imaging house, she has her own personalized set of presets that she very comfortably can now control.